Article

Transforming CX delivery in a cost-conscious world

Explore new CX outsourcing opportunities in this article by Jim Mitchell, vice president of customer experience and digital innovation at TELUS Digital.

Article

Digital Marketing Services

Beyond Web SDK: How “dogfooding” Adobe Experience Platform limitations unlocks custom architecture

Learn how TELUS Digital uses dogfooding to turn AEP limitations into innovation, enabling real-time personalization through advanced server-side architecture.

Article

Outsourcing Partnerships

Why limiting CX outsourcing to service delivery leaves revenue on the table, featuring IDC research

Are your CX outsourcing partnerships generating as much revenue as they could? New IDC research reveals the gap — we break down what to do about it.

Article

Digital Marketing Services

An executive guide to Adobe CJA: How to build a strategy that scales in five steps

Learn how to implement Adobe Customer Journey Analytics (CJA) with a strategy that aligns KPIs, visualizes data flows and designs scalable XDM schemas.

Article

CX Trends Communications & Media

Enterprise AI for telecommunications: How to turn investments into business value in 2026

Turn AI investments into measurable value for telecom. Delve into intelligent infrastructure, sustainable innovation and AI automation strategies.

Article

Digital Marketing Services

The smart discounting playbook: How to match offers to customer value and intent

Stop eroding margins with mass offers. Learn how to use behavioral data and AI automation to deliver high-impact, personalized discounting strategies.

Article

AI-Powered CX

Mastering conversation design in the age of AI-powered CX

Master conversation design with examples, best practices and insights on building intuitive, effective AI-powered customer experiences.

Article

Generative AI

Why AI's path to AGI runs through math reasoning

Discover how mathematical reasoning datasets are fostering genuine mathematical understanding and advancing the journey toward AGI.

Article

Generative AI

The accelerating GenUI ecosystem: MCP Apps, OpenAI’s Apps SDK and Google A2UI

Compare ChatGPT Apps SDK, MCP UI and Google A2UI. Learn the pros and cons of these GenUI frameworks to choose the right tech for your next AI project.

Article

Digital Marketing Services

Leveling up GenAI optimization strategy: Is your ecommerce brand ready for AI search?

As AI reshapes ecommerce discovery and sales, leading brands are taking control. Learn how to turn GenAI visibility into measurable growth.

Article

CX Best Practices Banking, Financial Services & Insurance

Fintech contact centers need a strategic play, not another tool

Most fintech contact centers don't need more tools — they need orchestration. Learn which strategic play fits your business.

Article

Agentic AI & Automation

Training and evaluating reliable AI agents

Discover how TELUS Digital can help your AI agent move from prototypes to production-ready autonomous systems.

Article

Financial Crime and Compliance Banking, Financial Services & Insurance

Navigating the new era of AI and deepfake-driven fraud in financial services

Discover how financial services leaders are evolving fraud strategies to counter AI-driven deception and deepfake threats.

Be the first to know

Get curated content delivered right to your inbox. No more searching. No more scrolling.

Subscribe now

GenAI applications that drive business performance

Insights Overview

Categories

Industries

Resource Types

Glossary

Article

Transforming CX delivery in a cost-conscious world

Beyond Web SDK: How “dogfooding” Adobe Experience Platform limitations unlocks custom architecture

Why limiting CX outsourcing to service delivery leaves revenue on the table, featuring IDC research

An executive guide to Adobe CJA: How to build a strategy that scales in five steps

Enterprise AI for telecommunications: How to turn investments into business value in 2026

The smart discounting playbook: How to match offers to customer value and intent

Mastering conversation design in the age of AI-powered CX

Why AI's path to AGI runs through math reasoning

The accelerating GenUI ecosystem: MCP Apps, OpenAI’s Apps SDK and Google A2UI

Leveling up GenAI optimization strategy: Is your ecommerce brand ready for AI search?

Fintech contact centers need a strategic play, not another tool

Training and evaluating reliable AI agents

Navigating the new era of AI and deepfake-driven fraud in financial services

Be the first to know