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A practical guide to GenAI applications for customer experience management

Learn about some popular customer experience GenAI use cases, and how the technology can help CXM leaders maintain a competitive advantage.

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Generative AI

Five strategies to mitigate bias when implementing generative AI

Discover five critical strategies for mitigating bias when implementing generative AI into your organization.

Research & Reports

Data Annotation

Everest Group Data Annotation and Labeling (DAL) Solutions for AI/ML PEAK Matrix® Assessment 2024

Discover why TELUS Digital has been named a Leader in Everest Group's Data Annotation and Labeling (DAL) Solutions for AI/ML PEAK Matrix® Assessment 2024.

Generative AI

Infographic: Consumer sentiment on generative AI training data

A recent TELUS Digital survey explored consumer sentiment around the origin and quality of generative AI training data. Take a look at the findings.

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Case Study

Data Annotation Automotive

Collecting in-field driving data to train a leading insurance provider’s rewards application

TELUS Digital successfully collected and labeled complex telematics to help advance a client’s safe-driving rewards application program.

Person delivering a presentation, meant to symbolize explainable artificial intelligence

Generative AI

Explainable AI: A four-step framework for intellectual oversight

As use of generative AI increases, it's critical to be able to understand how models arrive at the output they do in order to foster trust.

Research & Reports

Generative AI

Everest Group survey results: Enterprise readiness for generative AI adoption in customer experience management

Everest Group, supported by TELUS Digital, surveyed 200 customer experience leaders from around the world to determine their enterprise readiness for the adoption of generative AI (GenAI). Discover the results.

Video

Generative AIpresentation

Building trust in generative AI

Brands are eager to reap the benefits of generative AI (GenAI) while limiting potential risks. Join Steve Nemzer, director of AI growth and innovation for TELUS Digital (formerly TELUS International), as he shares best practices for leveraging GenAI without compromising your organization’s goodwill.